Strategy + Tech + Data.

The SEO Consulting firm helping engineering, marketing & SEO teams connect the dots between objectives, insights, and execution.
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From high-growth brands to regulated industries, companies trust the Gray Dot Company to develop, accelerate, and scale their digital strategies.

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TECH

Technical SEO

JavaScript SEO

Web Migrations

Structured Data

Internationalization

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DATA

Auditing

Dashboarding

Data Storytelling

Compliance & Privacy

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Our Hands On Approach

Our team of experts takes the time to listen and learn about your business, your objectives, and your unique competitive landscape. We help break down communication barriers, achieving new levels of operational efficiency with a results-driven approach that evolves with you as you grow and scale.
Gray Dot Process
  • Connect the right data to inform the strategy
  • Discover previously unseen insights
  • Unleash new opportunities
  • Accelerate results
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Brands We Work With

Berkshire Hathaway Guard Insurance, an insurance company and SEO client based in PennsylvaniaRevenue Cat, a financial tech & SaaS company and SEO client based in San DiegoLeanLaw, a legal SaaS provider and SEO client based in IdahoGuittard Chocolate Company, a consumer goods and eCommerce brand, and SEO client, based in San FranciscoSocial Tabes, hospitality startup and SEO client based in California
Osmos, a data ingestion and transformation company based in CaliforniaScoop for Work, a hybrid work optimization company based in CaliforniaBeyond Identity, a security SaaS company and SEO client based in NYCStrapi, a headless CMS and SEO client based in California and FranceAccess Venture Partners, a Venture Capital Firm and SEO client based in Colorado

Actionable, Accessible Consumer Insights

Digital Consumer Intelligence
For organizations looking for answers, Digital Consumer Intelligence (DCI) gives businesses access to quantifiable insights to inform their product, marketing, and operations strategies.

Get faster, more accurate, and more comprehensive views of consumer opinions than ever before.
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Check Out The Latest from Gray Dot

Organic Traffic Down? Don’t Panic! Here’s How to Find & Diagnose the Real IssueOrganic Traffic Down? Don’t Panic! Here’s How to Find & Diagnose the Real Issue
March 4, 2024
An SEO investigation is the best way to validate organic traffic declines and find the contributing factors. We’ll guide you through our proven investigation process, including where to focus and what to look for along the way.
How to Write SEO Product Requirements Documentation That Serves Stakeholders & Streamlines ProjectsHow to Write SEO Product Requirements Documentation That Serves Stakeholders & Streamlines Projects
February 5, 2024
One of the most important communication tools in a PM’s arsenal is generally product requirements documentation. This framework distills important details of the project to stakeholders across disciplines, including KPIs, tech specs, and timelines. It also plays a key role during implementation. Learn more about how we do it - and get a free PRD template, too!
How to Create an SEO Roadmap: Connecting the Dots Between Strategy & SuccessHow to Create an SEO Roadmap: Connecting the Dots Between Strategy & Success
January 4, 2024
Defining the core initiatives behind your SEO plan is so imperative, but it only gets you so far. How do you actually connect the dots between those high-level strategic goals and granular execution? Enter the SEO roadmap…

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We’ll help craft, teach, and carry out SEO roadmaps that check all the boxes.
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