WEBSITE MIGRATION SERVICES
Protect + propel
Catapult your website and mitigate SEO pitfalls with a proven framework for seamless migrations.
Connect With an Expert
Major migrations, minus the uncertainty
Poorly planned migrations are one of the easiest ways to tank your hard-earned organic search performance in a flash. We’re here to help execute migrations strategically at any scale, unlocking big benefits for your users, internal team, and SEO.
Deep expertise
We’ve carried out many major migrations, connecting the dots between SEO, data, & development.
Tech fluency
We know our git, bringing full-stack development support and industry-best JavaScript know-how to the table.
Integrated collaboration
We work directly with your team, on your terms, integrating into workflows & providing SEO PM support.
Platform Migrations
Upgrade your stack and keep performance in tact.
- Flawlessly transition to new front- or backend technologies, leveraging industry-leading expertise for JavaScript sites.
- Switch up your CMS while ensuring search engines can still access the critical elements of your content.
- Unlock the power and convenience of a headless CMS, which we’ll expertly finetune to play nicely with SEO.
DOMAIN & URL MIGRATIONS
Organize your domain while mitigating the impact.
- Change or combine domains or subdomains with the least possible impact to hard-earned authority and link equity.
- Confirm search engines can find content when making large-scale adjustments to URL structures or information architecture.
- Internationalize with strategic implementation that ensures SEO success in different countries and languages.
Site Redesigns
Serve improved UX backed by SEO IQ.
- Make major design changes with SEO & accessibility best practices in mind. (A great user experience is great for SEO!)
- Confirm that the interactive elements of your site aren’t hiding vital ranking context from search engines.
- Confidently implement filtering, site search, and other elements that could impact the structure of your site.
Migration Forecasting
See the future. Gauge your approach.
Before you press the button, get a clear, quantified picture of what it’s going to mean for organic search performance. We’ll empower decision-making with forecasts so accurate, they might just make you wonder whether we stepped out of the DeLorean.
Don’t let performance go south for the winter.
Migrations are no joke. But don’t worry, we bring serious solutions born from extensive experience.
Skip the dip.
Sidestep potential SEO issues and mitigate the negative impacts that can bog down even the strongest sites.
Level set, then level up.
Define the risks, educate your team, and execute your migration taking all the angles into consideration.
Ensure data continuity.
Keep your everyday reporting going as is, without hiccups, by catching breaks before they happen.
Tackle any scale without fail.
Migrate millions of URLs, tackle major tech optimizations, and launch even the most ambitious redesigns.
Proceed with a strong plan.
Plan proactively & comprehensively, following a proven framework that covers all of your bases.
Launch on your timeline.
We’re not here to slow you down — we integrate closely with your team to launch on your ideal timeline.
Our five-phase framework for seamless migrations
Phase 1: Audit
Benchmark your organic search performance with a holistic view into visibility.
Phase 2: Research
QA changes in a dev environment to ensure that site content, functionality, & SEO best practices are present.
Phase 3: Compare iterations
Crawl & compare the current vs. soon-to-be-launched site to see how search engines interact with each.
Phase 4: Go-live QA
QA the site immediately following launch, ensuring all SEO-, data-, and UX-critical elements function correctly.
Phase 5: Post-launch monitoring
Monitor site analytics after launch, confirming performance stabilizes within the expected period.
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